SUNFLOWER
A modern floral boutique offering creative arrangements for a younger audience seeking beauty with personality.
Challenge:
To create a full brand identity from scratch that feels fresh, expressive, and true to nature standing apart from generic flower shop visuals and appealing to a design-conscious client.
Scope of Work:
Develop a full brand identity including logo, color palette, typography, packaging, and marketing materials. Ensure the brand conveys joy, warmth, and sustainability.
A modern floral boutique offering creative arrangements for a younger audience seeking beauty with personality.
Challenge:
To create a full brand identity from scratch that feels fresh, expressive, and true to nature standing apart from generic flower shop visuals and appealing to a design-conscious client.
Scope of Work:
Develop a full brand identity including logo, color palette, typography, packaging, and marketing materials. Ensure the brand conveys joy, warmth, and sustainability.
A modern floral boutique offering creative arrangements for a younger audience seeking beauty with personality.
Challenge:
To create a full brand identity from scratch that feels fresh, expressive, and true to nature standing apart from generic flower shop visuals and appealing to a design-conscious client.
Scope of Work:
Develop a full brand identity including logo, color palette, typography, packaging, and marketing materials. Ensure the brand conveys joy, warmth, and sustainability.
A modern floral boutique offering creative arrangements for a younger audience seeking beauty with personality.
Challenge:
To create a full brand identity from scratch that feels fresh, expressive, and true to nature standing apart from generic flower shop visuals and appealing to a design-conscious client.
Scope of Work:
Develop a full brand identity including logo, color palette, typography, packaging, and marketing materials. Ensure the brand conveys joy, warmth, and sustainability.
Logotype
Logotype
I wanted the logo as lively as Sunflower’s arrangements, so I sketched loose, petal‑shaped letters until the word bloomed. A half‑sun icon grew from those pages and now works solo on stickers, wraps, and profile pics. Bright yellow leads the palette, grounded by earthy brown and leaf green. I refined the clearest sketch on screen, added a playful ligatures, and tested it from storefront signs to tiny care cards and motion posts. The system scales effortlessly and stays sunny everywhere.
I wanted the logo as lively as Sunflower’s arrangements, so I sketched loose, petal‑shaped letters until the word bloomed. A half‑sun icon grew from those pages and now works solo on stickers, wraps, and profile pics. Bright yellow leads the palette, grounded by earthy brown and leaf green. I refined the clearest sketch on screen, added a playful ligatures, and tested it from storefront signs to tiny care cards and motion posts. The system scales effortlessly and stays sunny everywhere.
I wanted the logo as lively as Sunflower’s arrangements, so I sketched loose, petal‑shaped letters until the word bloomed. A half‑sun icon grew from those pages and now works solo on stickers, wraps, and profile pics. Bright yellow leads the palette, grounded by earthy brown and leaf green. I refined the clearest sketch on screen, added a playful ligatures, and tested it from storefront signs to tiny care cards and motion posts. The system scales effortlessly and stays sunny everywhere.
Logotype
I wanted the logo as lively as Sunflower’s arrangements, so I sketched loose, petal‑shaped letters until the word bloomed. A half‑sun icon grew from those pages and now works solo on stickers, wraps, and profile pics. Bright yellow leads the palette, grounded by earthy brown and leaf green. I refined the clearest sketch on screen, added a playful ligatures, and tested it from storefront signs to tiny care cards and motion posts. The system scales effortlessly and stays sunny everywhere.
Visual Style
Visual Style
A nature-driven identity built on eco-friendly tones and expressive typography. Earthy greens and browns reflect sustainability and warmth, while bright yellow adds energy.
A sky blue accent introduces lightness and a connection to nature.
The type pairing — Margin for personality, Lora for clarity — balances handcrafted charm with professional structure. The system feels organic, modern, and unmistakably Sunflower.
A nature-driven identity built on eco-friendly tones and expressive typography. Earthy greens and browns reflect sustainability and warmth, while bright yellow adds energy.
A sky blue accent introduces lightness and a connection to nature.
The type pairing — Margin for personality, Lora for clarity — balances handcrafted charm with professional structure. The system feels organic, modern, and unmistakably Sunflower.
A nature-driven identity built on eco-friendly tones and expressive typography. Earthy greens and browns reflect sustainability and warmth, while bright yellow adds energy.
A sky blue accent introduces lightness and a connection to nature.
The type pairing — Margin for personality, Lora for clarity — balances handcrafted charm with professional structure. The system feels organic, modern, and unmistakably Sunflower.
Visual Style
A nature-driven identity built on eco-friendly tones and expressive typography. Earthy greens and browns reflect sustainability and warmth, while bright yellow adds energy.
A sky blue accent introduces lightness and a connection to nature.
The type pairing — Margin for personality, Lora for clarity — balances handcrafted charm with professional structure. The system feels organic, modern, and unmistakably Sunflower.
More Works More Works
More Works More Works
Designing, brand-blooming, and everything in between
Designing, cat-momming,
and everything in between.
©2025
2025